I think most companies realize the importance of social media in the current marketplace. It is all around us and becoming a bigger and bigger part of our everyday lives. This gives companies a new, effective way to communicate with potential and existing customers. The challenge becomes in how to best integrate social media strategies with the traditional media strategies.
Anyone who interacts with teenagers or maybe you, yourself is young enough to have experienced it first hand, knows there’s a different language out there. Some call it the “text message” language where it is perfectly okay to abbreviate, misspell or swap words with acronyms in order to text faster or hide things from parents.
You want a website that performs the best. Your customers love to visit it. Your love to update it. Search engines love to crawl it. A content management system (CMS) is necessary, but how do you know which one is the best? WordPress? Joomla? Something else?
Having video for your website and social media has become an integral component to the success of your online presence. Why, exactly? Web videos are more engaging than static content and add personality to your message while boosting your performance in search results.
We live in a world with many distractions. Not only in real life, but online as well. As a business, you need to cut through the clutter with your online advertising and make people want to click on your...
"The team at Launch has been outstanding in transitioning our company's brand into our web presence. They spent the time to understand what we wanted to accomplish with our website and turned it into reality. As our needs have evolved, the web design team at Launch was able to add additional customization options that were in line with current technology trends and kept our site from becoming stale. Philippi-Hagenbuch, Inc. looks forward to a long term partnership with Launch to further our global reach from a technological perspective and I would highly recommend them to any firm that is looking for the same depth of knowledge and dedication."
Sales & Marketing Manager
Creative Services Director
Times change, and so do the ways in which we interact with the internet. In the past few years, the number of mobile internet users has surpassed those using desktop computers.Read more ...